This year`s focus: Cannabis, personnel and digital customer loyalty
Once again, expopharm and the German Pharmacists’ Day set an important date for pharmacists and the pharmaceutical industry: from 25th to 28th September, Europe’s largest and most important trade fair for the pharmacy market will be presenting the latest pharmaceutical and trade policy topics in the halls of Messe Dusseldorf.
This year the lecture program (most lectures only in German) will be significantly expanded. The topic “Digital customer loyalty” is present in various formats at the fair. In the preparation, exhibitors, pharmacists and pioneers participated in a “Call for Ideas”. As creative minds who want to make a difference in the market and share their experiences, they have joined in the four-day stage and workshop program. Amongst others, there will be keynote speeches, workshops, roundtables and live coaching. A first insight into the extensive program can be found here.
In addition, expopharm explicitly promotes innovative founders this year. Numerous start-ups present themselves at the Newcomer Days for the first time to the professional audience. On Thursday, September 26th, the expopharm “Rhineland-Pitch Special” will also be held. At this largest start-up competition in Germany, five entrepreneurs have the opportunity to convince an international professional audience of their business idea on the big stage of expopharm. The Rhineland-Pitch takes place in cooperation with the Start-up Incubator and Accelerator “Startplatz”.
Many pharmacists are concerned with the question of how to find new employees and keep existing ones. Therefore, the topic “staff” is the focus of numerous lectures. In relation to “pharmacy management”, the setting-up of pharmacies will be thoroughly illuminated on a special theme day. Of course, the pharmaceutical content will not fall short: more than 30 top-class scientific lectures (lectures only in German) will be offered over four days at pharma-world. On Friday, September 27th cannabis will be a main topic, on Saturday, recipes are on the program.
Since March 2017, medical cannabis may be prescribed to patients. By 2018, pharmacies had already delivered around 95,000 prescriptions containing more than 145,000 units of cannabis-containing preparations. For pharmacists and PTA a completely new complex of topics arises here – and many urgent questions. The most important answers will be given on Wednesday, 25th in the inspirationLAB and on Friday, 27th at the pharma-world. Presentations, discussions and workshops ensure security in dealing with companies, products and legal regulations. An insight into the cannabis program can be found here.
Look forward to the expopharm 2019 and a comprehensive and exciting lecture program, which is still being constantly expanded.
For visitors to the expopharm, all lectures, tours, workshops, discussions and seminars are already included in the trade fair ticket. Please note that due to limited seats at some events such as guided tours, early reservation through the ticket shop is recommended.